Eating and studying: New behavior in students learning

Abstract

The presence of new cafes and restaurants over the last three years in the city have been emerging. These cafes and restaurants do not only serve food or drink but also provide the facility to hang-out, play and study, which are a new phenomenon. This research aim to discover the reason why so many students fulfill these cafes and restaurants. A new culture in learning behavior was found. The research conducted to a hundred and eighty-eight students in Bandung city, West Java. Nowadays, the students as consumers are getting voters to choose a place to study, beside in school or campus. This is a qualitative research which done by several observation and interviews. Seven new cafes and restaurants were chosen as research objects. The criteria specified in selecting consumers as informants is the frequency of attendance on the selected cafes and restaurants at least two times a week. The findings and interpretation show that students in this era prefer to choose café or restaurants as a place to studying while they’re eating. They do not want to study in campus or library due a tedious atmosphere and stressful around campus according to students opinion.