Visitors preference at shopping center areas regarding pedestrianization scenarios

Abstract

There is a need to improve the quality of pedestrian facilities in many Indonesian urban areas. In order to optimize the quality level of pedestrian facilities, it requires a comprehensive planning which integrates all stakeholders point of view. One important aspect is the users' preference regarding the type of pedestrianization scenarios. This preference is useful for the government before the scenario implementation takes place. When user preferences are in line with the government's idea, the possibility of a success is increasing. Thus, the purpose of this study is to analyze the preference of the visitors at shopping centre. Four different types of scenario were provided, i.e. pedestrian lane with one-car-lane, pedestrian lane with two-lanes, pedestrian with no car-lane, and mall concept. The questionnaires were distributed in four places, i.e. Braga, Cihampelas, Dalem Kaum, and Merdeka. Several non-parametric statistical methods were employed to analyze the data. The results of this study show that respondents in each location have different preferences regarding the scenarios. Mall concept seems to be the most preferred scenario according to the respondent in Bandung.