Studi kelayakan bisnis pendirian Restoran Chinese Food di Medan

Abstract

Restaurant Business is one of the business that is quite likely to generate profits. This statement is supported by the fact that food is one of the basic needs of humans, so there will be many people who can be a consumer in this business. Along with the development, business competition even more stringent so that business people should be careful in looking at every opportunity in order to build a business that will be created. The type of restaurant to be opened depends on the location where the restaurant is located. Chinese food restaurant is very widely spread in the city of Medan, so this study is planning to set up a chinese food restaurant in Jalan Letjen. Jamin Ginting No. 442 Pasar 7 Padang Bulan, Medan. In the city of Medan there are many chinese food restaurants, so that the restaurants that will be established need for owning their own advantages. The advantages that can be highlighted such as different flavors, which are relatively cheaper price, location, and a comfortable restaurant service. The restaurant business can be a profitable venture if the observant businesses in assessing business feasibility studies covering aspects of the market, aspects of marketing, technical and technological aspects, aspects of human resources, legal aspects, and also financial and economic aspects. Business feasibility study has been done obtained that this restaurant business is feasible to have been executed.