Brand image pada sektor jasa pendidikan

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dc.contributor.author Anggawidjaja, Agus Hasan Pura
dc.date.accessioned 2017-06-15T01:22:46Z
dc.date.available 2017-06-15T01:22:46Z
dc.date.issued 2005
dc.identifier.uri http://hdl.handle.net/123456789/2326
dc.description Bina Ekonomi; Vol.9 No.2 Agustus 2005 en_US
dc.description.abstract Just as individuals have perceived images of them sel ves, they also have perceived images of brands. The perceived image of a brand is probably more important to its ultimate success than its actual physical character is tics. For if one think about, it's not what actually is so, but what consumers think is so, that affect their actions, and their buying habits. Services that perceived distinctly and favorably have a much better chance of being purchased than services with unclear or unfavorable images. en_US
dc.publisher Fakultas Ekonomi - Unpar en_US
dc.relation.ispartofseries Bina Ekonomi; Vol.9 No.2 Agustus 2005
dc.title Brand image pada sektor jasa pendidikan en_US
dc.type Journal Articles en_US


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